Monthly Archives: May, 2010
IMPATIENCE IS EASY.
Impatience is easy. You’ve been in business for three years and you have yet to make a million dollars. To have 10 clients a week. To book a celebrity wedding. To afford a three-month European tour from your earnings. Impatience is easy. You don’t have the right clients. The right branding. The right website, blog, [...]
GET LIVING.
Johnny was in the midst of the Italian Market festival (attended by thousands) seemingly unchaperoned and offering $3 black and white portraits to festival goers. There was even a $2 upsell to a color version of your portrait! My heart swelled. I wanted to hug him, love him, wish him unending luck, pinch his cheeks, [...]
GUEST AUTHOR: RIBBONS OF RED
I’m thrilled to step down from blog-authoring this week to let Renee Swigert, owner of Ribbons of Red, take the stage! She’s an absolutely phenomenal graphic designer/brand strategist/web developer/artist based in Ohio. I let her choose the topic, and she penned a brilliant post about the importance of custom graphic design in your market. – [...]
DOMINATRIXED: BLOGGING
While business-dominatrixing, I found myself giving this assignment again and again. Thus, I’ve decided to start a regular feature on the blog to share the most common dominatrixing assignments I dole out. If you need someone to help you create business goals and then hold you accountable for reaching them, you need a dominatrix. [...]
ONE PRICE. HERE'S WHY.
When you go to the Gap and buy a dress, it’s the same price whether you’re a size 2 or a size 14. That dress has been designed, manufactured, inspected, shipped, and merchandised the same way for all sizes. The difference in amount of fabric used is an inconsequential portion of the total cost of [...]
HAPPY BIRTHDAY, BRAND CAMP BLOG!
One year ago, I wrote a little welcome note and welcomed precisely zero readers to the blog. Since then, over 80,000 people have visited. To say thanks, I’m having a HUGE sale on the Projection & Sales Merit Badge! Promo code BDAY takes 50% off the merit badge, making it $44.50 for today only! So, [...]
IF THERE'S NO JOY, QUIT.
I think I’ve said it 1,000,000 times: I’d rather work at Starbucks than lose the joy I have in photography. If it comes down to simply making money and being miserable with a camera or schlepping lattes and keeping the joy — honey, I choose joy every day. Same goes for Nutrisystem. I started the [...]
BE REMARKABLE. AND SAY THANK YOU.
Solar photographers. Josh and Jenny Solar. Their work is incredible. They’re kind people who make fabulous images, laugh hard, love their kiddos, and can be downright snarky right along with me when we’re stuck at an 8 a.m. WPPI class that is less than stellar. I met and loved these two in Vegas. A few [...]
THE FIRESTARTER SESSIONS
How’s your cashflow and your mojo? Does your vision match your reality? Does your brand match your soul? The Fire Starter Sessions is: an e-book meets video transmission of acumen and love. You: are likely sitting on an empire of content, product, services, and prosperity that needs a spark — or blow torch — to [...]
HOW TO MARKET WHEN YOU'RE TOTALLY BROKE
A reader comment last week asked how I suggest marketing or improving business for those with next to no resources and no money to afford helpful biz books and products. So, I present: how to market when you’re totally broke. Ten easy ways to market your business that cost less than $10 each. Kindly remember [...]
