Category Archives: Boost your customer service
WHY “BRAGGING” IS ACTUALLY DOING YOUR CLIENTS A FAVOR
With your new sales mantra in place, it’s time to consider…nail polish. Ever wonder whether that spa down the street gives a decent manicure? Imagine that one day, you walk by and see that it had just won an award for Best Manicure in Philadelphia, 2012. And the next day, you walk by and see [...]
The 2-Step Formula for Holding a Killer Sale Without Breaking Your Brand
Ahoy there, lovely business owner! Remember that a sale is just a focused push to turn leads (interested-in-your-business people) into clients (buying-from-your-business people). It’s comes down to a few basic principles, no matter what you’re selling. Let’s get cracking’ on the two-step formula for holding a killer sale without breaking your brand, shall we? 1.) [...]
THE PRICING SECRET YOU NEED TO KNOW
As I’m working with peeps one on one, I keep finding myself pointing out a simple truth that I’d love to share with all of you: your pricing is NOT forever. No matter which decision you make regarding pricing — $15 or $45 for that necklace, $100 or $150 for that session fee, $49 or [...]
I’ve found my people, and they’re great! Now what?
First, congrats on steps toward finding your people! (Here are parts one, two, and three in the How to Find Your People series, just in case you missed ‘em.) There’s only one problem, now that you’ve found your people: what do you do with them? You knock their socks off with an amazing experience. Yah [...]
HOW TO MAKE YOUR iPHONE INTO A BOOK — AND MAKE A KILLER INCENTIVE, TOO
I got a new iPhone. Which means I have an old iPhone. It was whilst Googling my donation options (and following a series of broken links to programs that no longer exist) that I found Gazelle. Gazelle was willing to pay me $52 for my old iPhone. I wasn’t sure it was worth the effort [...]
FAB CUSTOMER SERVICE. AND BRUSCHETTA.
I was sitting in my favorite restaurant last week and got to thinking about why I love the place so damn much. I mean, I really have an unholy affection for an eatery…what gives? They start with incredible food, yes. But there’s fantastic food across the street. And they have amazing drinks. There are amazing [...]
SHOW WHAT YOU WANT TO SELL.
Oh, hi! I’ve got a quick lesson for you today…straight from the pages of Lux Undercover. After arriving at Morton’s Steakhouse and being seated, our waiter rolled a cart covered in foods to our table. He showed us the vegetables we could order and the cuts of meat we could choose from. Pointing out the [...]
I NEED YOUR HELP. FOR REALSIES.
I’m scared. So scared, in fact, that I’ll be sporting these for all to see. Yes, those are feather extensions. Call them crazy, call them trendy, ask why in the name of Waldo I’m wearing them…and I’ll tell you. I’m scared of small talk. If you’re a stranger and we’re meeting to talk about something [...]
IT’S IN THE PLAN, STAN.
Planning is a big part of making magic happen in life, and this post focuses on resources to help you plan just about everything! Plan your business. Blogging is a constant task, it seems, and one that’s made much easier by having a blog calendar. This free blog calendar helps you to plan what you’re [...]
WHEN $30 IS TOO MUCH AND $295 IS TOO LITTLE
I have become a serious hat shopper lately. This wasn’t my intent, but then hat-worthy events began popping up. Easter, the Kentucky Derby, the Royal Wedding, my 30th birthday party…hats are in order, people! I scheduled an epic day of hat shopping to meet these millinery deadlines. My friend and I decided to start at [...]
