We all want to grow our incomes to some extent, but the thought of growing by leaps and bounds can be intimidating. Why not grow by $1,000 at a time? Below, five ways to make $1,000 in your photography biz. They’re simple and quick — experience success with one and you’ll be ready to try another without any pesky fears, nagging doubts, or crazy concerns. These are baby steps!
Raise your session fee by $35.
Over the course of 30 sessions, you’ll make an extra $1050. Simple!
Increase the cost of your prints by $5.
This could mean increasing all your gift print sizes by $5, or just making your 8×10’s, 5×7’s, and 4×6’s the same price.
Hold a semi-annual print sale. That’s twice a year, folks.
Build buzz about the sale on Facebook, and let peeps know that all OLD galleries — not current ones — will be reactivated for X days. Give your peeps a 20% – 40% discount and watch the sales roll in. Offer smaller savings on big ticket items like canvases and albums.
Offer the first five people to convince their friends to book a session with you a $25 Starbucks gift card.
This is a great way to activate your portrait client base. They get happy, you get 5 new sessions. Well over $1,000 there…
Create an incentive that’s $200 over your average sale right now.
Convert 5 peeps with that incentive, you’ve got your grand. For example, if you’re currently selling $800 worth of products with every shoot, add an accordion album, cards, a few digital files, or an album upgrade of some kind for clients to spend $1,000. Just make sure you’re not adding to your cost of good significantly by getting that sale. (If an album upgrade costs you $200, you haven’t made a penny.)
Bonus tip: have a good bio. It makes it easier for peeps to hire you. I just launched a free e-course about this very topic, you can sign up for it below…
Come back on Tuesday, my dear, and I’ll share five ways to make $5,000 in your business. (Oh yes. Yes, I will.)