Tag Archives: brand
EVOLVE.
Today, a field trip. You know how Field Trip Day was THE best day ever when you were in elementary school? Let’s try that, internet-style. Successful brands evolve. They make mistakes, learn from them, and make more mistakes, then learn…and in the process, they tweak their logos. There’s a fascinating look at well-known brands here. [...]
REVOLUTIONARIES REQUIRED.
In today’s business climate, it’s not enough to be exceptional. Extraordinary, even. You must be REVOLUTIONARY to succeed.
GRAMMAR COUNTS, TOO.
While spelling errors can be written off as typos, grammar errors will just plain make you and your brand look dumb. No, really. It needs to be said. Dumb. The most common, DEAR-GOD-PLEASE-MAKE-IT-STOP grammatical errors you can fix in two shakes of a lamb’s tail: 1.) YOUR & YOU’RE Ask yourself: does someone own what [...]
