Tag Archives: branding hall of fame
BRANDING HALL OF FAME: SHOOTSAC
There are so many things to write about that I’ve had trouble coming up with something to write about. (That ever happened to you?) And then, my Hip Slip arrived. Doug and Chenin know I’ve been lusting after one, and it arrived without warning today. Squeal! Double squeal! The product itself is fabulous, but the [...]
PANTIES CAN TEACH YOU LOTS OF THINGS
No, really. This post is about panties. So if you just can’t take that level of intimate product connected to a talk about effective branding and sales, abandon the post now! Unrelated but funny commercial about underwear: Ok. You stayed. ::whew:: I randomly get catalogs and mail from those who lived in my home prior [...]
BRANDING WITHOUT COLOR
Let’s say you’re a starving artist. You’re so poor you can’t even afford a background color for your blog. (Yah, I know color is free, just play along. Please.) You’re stuck with plain ‘ol white, and you need to distinguish you & your art from aaaaaaall the other artists out there. What do you do? [...]
BRAND HALL OF FAME: TARGET.
I remember the first time I entered a Target store: shock and awe, baby. Shock and awe. Growing up in rural Pennsylvania, I was used to Wal-Mart. Dudes with mullets, screaming babies, dirty floors, long lines, messy shelves, and cheap products. Entering a Target for the first time made it okay for me to boycott [...]
BRAND HALL OF FAME: ACTIVIA.
Let’s say you were just fine with having yogurt a few times a week, and you didn’t necessarily give two poops (literally) about your digestive health. All of a sudden, you see an Activia commercial and start pondering your digestive health, the bacteria Bifidus Regularis, and how you need to buy A 14-DAY SUPPLY of [...]
