Tag Archives: branding
THE POWER OF DECENCY
I bought a car yesterday. It was an emergency purchase required by my old car dying a painful death. So, I wanted to buy a USED (anyone who’s been in 7 car accidents before the age of 30 does not buy new) car. Specifically, an automatic Volkswagen Beetle with a moonroof with under 80,000 miles [...]
LOGO TIPS AND TRICKS
I’m in Phoenix at the moment, shooting in the desert and then meeting up with Brand Camp peeps to talk all things biz! So, while I’m rocking the sunglasses and short skirts, a few thoughts on logos and branding as they relate to simplicity. Lots of people talk about their branding and dog on how [...]
WIN A BUSINESS THERAPY SESSION!
So, your biz is having a bit of trouble. It might be your logo, it might be your marketing materials. Your web presence, your lack of focus, your inability to find time in the day to get anything done. Your Twitter addiction. Whatever it is, we’ll talk it out through equal parts e-mail and phone [...]
LOOKING SIDEWAYS
A photographer told me my new website is boring. I said “Thank you” and sincerely meant it. You see, my old website was built entirely on trying to one-up other photographers in the U.S. (Not my region or the state, mind you, but THE COUNTRY.) And to one-up the whole country, to ‘do what’s never [...]
BRANDING HALL OF FAME: SHOOTSAC
There are so many things to write about that I’ve had trouble coming up with something to write about. (That ever happened to you?) And then, my Hip Slip arrived. Doug and Chenin know I’ve been lusting after one, and it arrived without warning today. Squeal! Double squeal! The product itself is fabulous, but the [...]
FOCUS IS IMPORTANT
Image copyright: Amy Meek Found in Denton, Texas. (I am so sad to live so far from such a magnificent business.)
BRANDING MINI-CONSULT WINNERS
The winners of the branding mini-consults are: Andrea Roberts, Angela Duncan, and Irmalou Photography. I used random number generator to choose, as I couldn’t pick between your witty, honest, and insightful comments. Congrats! Thanks to everyone who took the time to enter the contest. For the (contest) losers, a treat! Up to 10 of you [...]
YOU + BRANDING CONSULT = ENTER THE CONTEST!
You could win a mini-branding consult with me, all easy-peasy like! The details… You: – are having some sort of branding trouble – want to throw a big ol’ tantrum & are frustrated – don’t know where to turn for help I: – will hit you up with a branding survey via e-mail – will [...]
ON SELF RESPECT
I received this e-mail over the weekend, and in the interest of preventing ANY of you from EVER doing ANYTHING like this, I’l share: I am a partner with _________. You may have heard of us. We typically shoot twice a year on location for several well-known national children’s stores We are looking for an [...]
PRICING IS PART OF YOUR BRAND.
So, the winner of the Easy as Pie Pricing Guide — we’ll get to that. First, a tale of two ketchups. (This is how the story was told to me, so ketchup it is.) You are at the grocery store, and there are three ketchup choices that catch your eye. One is $3, one is [...]
