Tag Archives: business

IT'S BUSINESS TIME.

Before you have a brand, you need to have a business. A tale of two Moms, today: MOM A: I’m  a stay-at-home Mom interested in generating income from my fledgling photography business.  I work whenever I can nab a moment between diaper changes, tantrums, episodes of lousy kids’ shows, and nap times.  I work from [...]

BRAND HALL OF FAME: TARGET.

I remember the first time I entered a Target store: shock and awe, baby. Shock and awe.  Growing up in rural Pennsylvania, I was used to Wal-Mart.  Dudes with mullets, screaming babies, dirty floors, long lines, messy shelves, and cheap products. Entering a Target for the first time made it okay for me to boycott [...]

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