Tag Archives: motivation
APPRECIATE WHERE YOU ARE. RIGHT NOW.
You’ve come a long way as a business owner. I know this, because if you’ve been an entrepreneur for more than three weeks, you’ve had to grow, adapt, think fast, swerve the dodge ball, fail, and recover. Sometimes simultaneously. So please, take this moment and appreciate where you are. Right now. My life right now [...]
PRICING IS PART OF YOUR BRAND.
So, the winner of the Easy as Pie Pricing Guide — we’ll get to that. First, a tale of two ketchups. (This is how the story was told to me, so ketchup it is.) You are at the grocery store, and there are three ketchup choices that catch your eye. One is $3, one is [...]
COMPUTER SAYS NO.
I love Little Britain. It’s been one of the unexpected joys of the last few weeks, as both my Father-in-law and Mom have had major surgeries. The process has been exhausting, leaving little room for doing much more than working, sleeping, worrying, visiting, and catching an episode of something on TV at the end of [...]
WOULD YOU BUY FROM YOU?
You may have noticed a dramatic change in the looks of the Brand Camp Blog. You see, months and months ago, I started the blog. I really wanted to focus on that ‘camp’ feel — thus the faux bois and the woodsy doodads & thingamabobs. Then I started developing a few products. This involved creating [...]
SIMPLE WAYS TO STRENGHEN YOUR BRAND.
I like to learn stuff. So, this is an invitation to geek out with me. Some handpicked articles that can help you out, as you’re working through creating, designing, and/or writing for your brand. Let’s start with Vital Tips for Effective Logo Design. It seems so simple to have a simple logo, but simplicity is…hard. [...]
ADVENTURE TIME!
Just when you think life is full enough, you need to have an adventure. So, in response to the growing mail pile of polite questions about when/if/how people can hire me to consult about their brand/branding/brand strategy — the answer is “Yes.” “Yes, but I’m only taking on three of you. And if I don’t [...]
NAMES, AGAIN.
So, here’s the deal: you’ve hung your head in shame and/or realized your biz name isn’t quite working like you’d hoped. Option 1: Leave it as is, with a few tweaks. Let’s say you didn’t start as a husband & wife photography team, but you’ve evolved. The easiest one is to pull a Jasmine Star. [...]
DOPE, SOAP, AND HOPE
This blog can be a bit of a downer in the name of motivation. I know it. I know it! Luckily, Zack Arias, god of One Light Workshops and DVDs (best investment EVER, by the way), is inspiring me today with this video: Dope, Soap, and Hope. Watch it. Really give yourself 6 minutes to [...]
HELP ME, HELP YOU.
I’ve received some really vague requests for help through the TRAs lately, and they got me thinking: frustration in customer service can come from not getting your way. But more often than not, frustration in customer service comes from not clearly defining what it is you want in the first place. If you send the [...]
